As you continue to market to motivated sellers, learning how to find FSBO deals is essential. The good news is that it’s easy to find large amounts of FSBO homes with just a little bit of effort.
First, a simple Google search for FSBO homes will furnish you with a plethora of websites that you can check out. Sites like Craigslist, FSBO.com, Zillow’s FSBO site, and Make Me Move are great starters, but see what other sites are coming up in the search results.
Once you have those FSBO numbers, simply give them a call and use your phone form that we provide to gather the necessary information to see if the home fits your criteria. You’re going to immediately build rapport with the sellers and ask the questions given on that form to get their story and some important numbers that you need moving forward.
You’re simply going about the phone conversation the same way you would if someone called you after seeing one of your ads or received a marketing mailer.
There may be a local Facebook FSBO group that you can join too. Also, it doesn’t hurt to check out Facebook estate sale pages as well, as many times those that are having estate sales may be trying to sell the home themselves at the same time or in the near future. Feel free to stop at an estate sale as well, as you may be able to get first dibs on the property just by making contact with the owners face-to-face. If they’re not interested at the time, leave them your business card in case they decide to sell FSBO later.
If you don’t have the time to cold call FSBO ads or you just don’t care to, this is something that you can delegate to someone else for a really good price. The essential thing is that you’re consistently targeting and contacting FSBO ads, as they can be very warm leads.
Get into Good Positioning
When you get the sellers on the phone, you want to get yourself into a good position to get a “yes” when you ask to come see their property. By using the phone form and script that I provide, you have a very good chance at getting that “yes,” as you’re basically telling them that you’re in the business of getting homes that fit your criteria sold lightning fast.
If they decline, then you understand that they’re probably not that motivated to sell. In that case, it’s best that you don’t waste your time or energy going to view the property anyway. However, if they are interested, you’ll be able to let them know the benefits that you can offer them, including a fast sell.
Stick as closely to the script as you can, as it’s been tweaked and tweaked over the years to provide the best results. Over time, the more you cold call FSBO sellers, the better you’ll get at building rapport and navigating the way conversations go. And, you’ll certainly get some hot leads to follow that will lead you to great deals.